Crossroads completed an expansion study for the Baltimore Convention Center (BCC). Originally opened in 1979 and expanded in 1997, the BCC currently offers 300,000 SF of exhibit space, a 36,700 SF ballroom and 85,000 SF of meeting space in 50 breakout rooms. The scope of services for this project included a comprehensive market demand, benchmarking and economic/fiscal impact analysis. Market research indicated demand for additional exhibit space, meeting and ballroom space, a portion of which was recommended to be developed as flex space.
Crossroads recently updated the expansion study to reflect current market conditions and changes to the competitive market. The study evaluated multiple renovation/expansion options from a market, programming, operational and economic perspective, including a stand-alone BCC as well as a hybrid facility that could include a new hotel and/or arena
Crossroads is currently providing on-going business planning/advisory services to the MSA and its advisors (i.e. architects, engineers, cost estimators, etc.) related to due diligence studies being conducted for expansion of the BCC and potential construction of a new headquarters hotel. Our advice focuses on physical programming, phasing strategies, operational considerations and economic modeling.